From fork-to-farm - a new approach to European agro-food research

The challenges facing the agriculture and food sector are evolving very fast and at the same time, the attitudes of European society to food, agriculture and research are also changing profoundly.

Citizens expect their food to be safe, healthy, of good quality and, increasingly, respectful of environmental and ethical considerations. This has led us to review the classical ‘farm-to-fork’ approach and to reverse it to a ‘fork-to-farm’ approach.